2D QR Codes are today one of the most practical ways to connect the physical and digital worlds — but it’s important to create them the right way to ensure readability, customization, and security.

Here are some professional tips:

🎯 Tips for Creating 2D QR Codes

1. Define the purpose
Before generating, know exactly what you want the QR to do:

• Direct to a link (website, sales page, Xcurt link-in-bio).

• Display a digital menu.

• Open the company’s WhatsApp.

• Download an app.

This helps you decide whether it should be static or dynamic.

2. Prefer dynamic QR Codes
With them, you can edit the destination later without needing to reprint.

Example: The same QR printed on a banner can later redirect to a new promotion.

3. Customize carefully 🎨

• Use your brand’s colors, but keep enough contrast (light background, dark QR).

• Avoid colors too close to each other, as they can make scanning harder.

• You can add a logo in the center, but don’t overdo the size.

4. Use high-resolution format
Always download in SVG or PNG (300 dpi) if it’s for printing.

This ensures the QR won’t look blurry on banners, billboards, or business cards.

5. Test in different sizes
Check the QR in small (business card) and large (billboard) formats to make sure it works.

The more information (long links, big texts), the denser it becomes → which can affect readability.

6. Include a call-to-action (CTA)
Don’t just place the QR alone: add a text alongside, such as:
📲 “Scan and order now!”
🎟️ “Access the exclusive promotion”
🍴 “Check out the digital menu”

7. Ensure security and trust

• Use a reliable shortener (like Xcurt) to protect against malicious links.

• If possible, use a branded link with your company’s name (e.g., xcurt.com/mycompany).

Example: You can create a QR without logging in (Create QR Code), but for full customization, you need to be logged in.

8. Track results 📊
Always prefer trackable QRs → this way you know how many people scanned, when, and from where.

This turns the QR into a measurable marketing tool.

👉 By following these tips, your 2D QR Codes will be not only attractive and functional but also strategic for your business.