Share Short Links on Social Media: A Smart Strategy to Boost Your Results
Sharing short links on social media is a smart strategy to optimize space, improve the appearance of your posts, and make it easier to track performance. Here's how to do it effectively:
Optimize Your Posts with Short Links
The biggest advantage of using Xcurt short links on social media is that they make your posts cleaner and more professional. Plus, by using a service like Xcurt, you can track the performance of your links — which is crucial to understanding what works with your audience.
How to Share on Each Social Network
The process is straightforward on most platforms.
1. Copy Your Short Link from Xcurt:
After creating and customizing your link on Xcurt, copy it to your clipboard.
2. Paste the Link into Your Post:
In the text field where you're writing your post (whether on Facebook, Instagram, X/Twitter, LinkedIn, TikTok, WhatsApp, etc.), simply paste the short link.
Most social networks will automatically generate a preview of the content (if there’s an associated image or title).
Key Tips for Each Platform
Instagram and TikTok (Link in Bio):
These platforms don't allow clickable links directly in post captions (except for Stories with the link sticker or swipe-up for verified/high-follower accounts).
The best strategy is to place your Xcurt Link in Bio page in your profile bio. That way, users are directed to a central hub with all your important links.
Use a CTA like: “Click the link in bio to learn more!”
X (Formerly Twitter):
Short links are ideal due to the character limit. A short Xcurt link (or even Twitter’s default t.co) takes up less space and leaves more room for your message.
Always include a clear CTA and relevant hashtags.
Facebook and LinkedIn:
Paste the link directly into your post. These platforms typically generate a rich preview (with image, title, and description).
After the preview loads, it’s a good practice to delete the visible link to keep the post cleaner — unless you want the link to remain visible. The preview is already clickable.
Include engaging text to encourage clicks.
WhatsApp and Other Messengers:
Simply paste the link into your message. WhatsApp, for example, usually generates a preview.
Perfect for quickly sharing promotions, blog posts, or invites.
YouTube (Video Description):
Use short links in your video descriptions to direct viewers to your social media, website, or offers. They look cleaner and are easier to manage.
Why Are Short Links (from Xcurt) Better?
Aesthetics: Long URLs can look messy or spammy. Short links are clean and professional.
Tracking: Xcurt lets you see how many clicks your link received, where they came from, and more. This is key to measuring your campaign’s success on different platforms.
Reliability: Links from well-known shorteners like Xcurt are generally accepted and trusted by social networks.
Customization: With Xcurt, you can create branded short URLs (e.g.,
xcurt.com/my-brand-offer), boosting brand recognition and user trust.
By integrating Xcurt short links into your social media strategy, you’ll not only improve the user experience but also gain valuable insights to fine-tune your digital marketing actions.